Fjällräven

Another boring holiday catalog, right? Wait… no! Thanks Fjäll! Working with an outside agency is a rarity for this Swedish-founded company, but they tapped Someoddpilot to write and design a holiday catalog that championed their sustainability efforts.

2021 Holiday catalog

From the small to big and back again, Fjällräven is discovering new ways to find harmony with nature. Check out the full holiday catalog at the end of the gallery.